I am sure that many people who dont buy the starter kit do it because they have 90% of it already. I think you should sell a formatted SD card with Android, or Linux etc.. in the store. So many of us have wasted time going round in circles when our Udoos dont boot, reflashing SD cards, Serial debugging, over and over. When you cant boot an OS, you try Serial debugging, if you have no output in the Serial Terminal, supports suggests that you have not formatted your card properly. How many time I have formatted different cards with different OS over and over, and still no Serial Terminal output, and no boot screen. I have followed the guides very carefully, read lots of forum posts, and followed all the relevant trouble shooting guides, and I am sitting here with an Udoo that has not worked from the moment I received it (and probably did not work ever). Does every board get tested before it is sent out? (My white test sticker on my board is blank) I think it would save customers and support staff a lot of time to offer in the Store an Udoo, with the option of a tested formatted OS Sd card. From my own experience, I am going to buy all the accessories, so that there is no doubt that if the product does not work, i wont have to waste 2 days, going back and forward with support, and searching the forums for many hours.